It’s not often that Celebrity Sell Out can claim to have influenced the marketing community - what an awful thought - but in the case of Melanie Sykes we could have a case to push the idea.
Following CSO’s critcism of marketer’s use of old 90s pin ups like Nell McAndrew, Sophie Ellis-Bextor etc to [...]
Ok I admit it, sometimes when I’m writing this blog or reading other posts I don’t know who the ‘celebrities’ are. Mel Slade anyone? But this is the first time I haven’t heard of the brand. Has anyone out there heard of Green’s “the country’s number one mixes brand and experts in baking”?
Greens has brought [...]
