We were joking in the office this morning about our top choices to take over the Iceland ads from Kerry Katona. One name that came up was ‘Crazy Chick’, tafka ‘The Voice of an Angel’, Charlotte Church. Yes she has millions in the bank, but really she has Iceland written all over her.
Lo and behold [...]
Listen up marketers. Britain’s latest pop starlet Little Boots is keen to follow in the footsteps of fellow female singing sensations such as Lily Allen, Britney Spears and Beyonce.
We’re not talking about number one albums, sell out tours, photo spreads in OK magazine and the paparazzi stalking your every move. Oh no. Little Boots, real [...]
Ok I admit it, sometimes when I’m writing this blog or reading other posts I don’t know who the ‘celebrities’ are. Mel Slade anyone? But this is the first time I haven’t heard of the brand. Has anyone out there heard of Green’s “the country’s number one mixes brand and experts in baking”?
Greens has brought [...]
Pass me the medication, is Iceland’s awful Kerry Katona campaign ever going to end?
They’ve obviously cranked up the freezer at Iceland. The supermarket’s bosses seem to have frozen any sort of thought process as they’ve gone and re-signed Katona for another year. Maybe they’ve been taking funny pills too, if so we know who they’ve [...]
Tabloid fodder queen extraordinaire Kerry Katona has defied the critics and somehow managed to keep her lucrative Iceland deal despite her shambolic appearance on ITV1’s This Morning at the end of last year. I have no idea why.
Iceland is set to give the celebrity mum another year’s contract, albeit with a small pay cut, after [...]
