Brand Republic Part of

Celebrity Sell Out

The low-down on celebrity marketing news from Brand Republic

January 18th, 2010 - Harry Byford


[caption id="attachment_2191" align="alignleft" width="300" caption="The "Voice of Football" celebrates his latest result"]The voice of football celebrates his latest result[/caption]

Betfair’s unique selling point is masterfully simple: punters are thicker than bookies, so you stand a better chance of winning if you’re betting against other fans rather than a massive moneymaking corporation, Alabama AL Ala. . Online prozac, Obviously to prosper within this fan vs fan betting environment you need to be smarter (or luckier) than other punters, but thankfully there are plenty of idiots in the football-watching community, ordering prozac online cheap. Order prozac cod, Which brings us rather conveniently to Betfair’s latest recruit: Sky Sports’ Andy Gray. Although some football fans (cf, buy prozac without prescription. idiots in the football-watching community, Nebraska NE Nebr. , Köpa prozac online, above) truly believe Mr Gray to be an incisive and not-in-any-way-annoying commentator, the more sentient among us believe the opposite is true, kopen goedkope prozac. Georgia GA Ga. , He is, in this way, prozac without prescription, Order prozac pills, a bit like Marmite. Only more irritating, purchase prozac. Prozac pedido en línea, And repetitive. Buy prozac without prescription, Anyway, my personal bias aside, Betfair’s ambassadorial choice still looks rather misguided. The reason, prozac pills. Missouri MO Mo. , He's just not stupid enough.

Regardless of what fair-weather Sky-watchers like me think, Mississippi MS Miss. , Prozac cheap, there’s no denying that Andy Gray is respected by a lot of football fans. And that’s not what Betfair should be looking for, order prozac overnight delivery.

As discussed above, the tempting thing about fan vs fan betting is the number of idiots out there who think they’re cleverer than bookies, buy prozac without prescription. Prozac online, While there’s an argument for using a divisive figure who gives punters something to argue about, I think there’s more sense in choosing someone who will remind the whole audience (and not just the Gray-haters) how many misguided, ordering prozac online legally, Arizona AZ Ariz. , opinionated football fans there are out there; someone, basically, buy prozac online, Utah UT , like Ian Wright. Come on he is ideal, Virginia VA Va. . This is the man who appeared in a 'Chicken Tonight" ad.

Not only that Wrighty has form when it comes to gambling endorsements. Ladbrokes’ 2007 ad featured the former Gunner bantering excitedly (and contentiously) about football with Ally McCoist, Lee Dixon and Chris Kamara. Buy prozac without prescription, The problem with that ad was that punters knew they’d never be betting against people like Wright or Dixon; they’d be trying to outsmart a bespectacled mathematician sitting in Ladbrokes HQ with a bank of stats and a big, Deep Blue like calculator.

With Betfair, of course, you can substitute 'calculator' for 'can of lager', and 'bank of stats' for 'discussion down the pub'.

Ultimately, making the ‘Voice of Football’ (as his agents want us to call him) the voice of Betfair will only serve to remind fans of Andy Gray that there are people out there with more footballing knowledge than themselves. And I can safely say that no such problem would exist with former Gunner Wright.

.

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November 26th, 2009 - Geoff Woad

Buy prozac cod, [caption id="attachment_2155" align="alignleft" width="300" caption="Oops - sorry John, this is how the email appeared on my machine"]Oops - sorry John, this is how the email appeared on my machine[/caption]

Well laugh, I nearly bought one. I almost fell off my chair when an email arrived, order prozac without prescription, Colorado CO Colo. , in amongst the spam releases and lottery wins, touting Chelsea footballer/ England captain and fighter/shagger John Terry for brand endorsements, buy prozac cod. Where to buy cheap prozac, Of course any brand would get plenty of coverage for their money. Terry is never out of the papers, buy prozac overnight delivery, Cheap prozac pills, the front bits that is. From en flagrante to affray, prozac online cheap, Order prozac, Terry has a wide and varied list of misdemeanors to his name. He has even scored trouble by parking in a disabled bay at a pizza restaurant (must be those injuries playing up again), buy prozac cod.

But despite being on footballers wages he has something in common with the rest of us: that's right embarrassing parents, cheap generic prozac. Buy prozac no prescription, But rather than bad dancing at weddings, Terry’s Dad has been filmed by the tabs dealing drugs while his mum and mother-in-law have both claimed prime Daily Mail coverage after getting caught shoplifting flip flops, Texas TX Tex. . Buy prozac from canada, So now Terry’s looking for brands to supplement his income by allowing him to advertise and endorse them. Hmm John wouldn’t it be better to endorse them first and then make them pay you to stop, comprar prozac baratos. Buy prozac cod, Displaying dauntlessness the England team would do well to emulate, the players management company Elite has signed up Riviera Entertainment to represent Terry and bring in the ‘wonga’. Prozac, One of the ways they are doing it is by sending in the aforementioned email out to brands (I hope they’re doing more for their money) although you’d think they’d make sure it didn’t end up with CSO.

Still the email is worth posting here for the both factual and humorous reasons, buy prozac without prescription. Order prozac no rx, "John Terry is available to create effective brand awareness and endorse products and services globally.

John Terry is:
    British sporting hero
    England's football captain
    World Cup 2018 ambassador
    Football icon
    Dad of the year 2008
    Voted as one of the World's most influencial [sic] people
"

Voted as one of the world’s most ‘Influencial’ people. Voted for by who, köpa rabatterade prozac. Nuts readers, buy prozac cod. West Virginia WV W.Va. , Who would allow themselves to be influenced by Terry. All I know is I don’t ever want to meet them in a dark alley, order prozac online without prescription. California CA Calif. , Surprisingly, however, South Carolina SC S.C. , Osta prozac online, the Dad of the Year bit is actually true. He was handed the accolade by purveyors of Daddies Sauce, acquistare online prozac. Buy prozac cod, Now I’m sure Terry is a lovely dad, but I don’t really know for sure and neither do the eaters of the HP copycat brand. Prozac discount, In fact the only thing they have to go on is the silly baby rocking celebration he did after scoring one of his trade mark setpiece headers. If that’s what Daddies customers have used as a point of reference then heaven help the children of this country, cheap prozac online legally.

Still good luck to John and the brands who support him in the lead-up to next year’s World Cup. I may be being slightly cruel about this, but at the end of the day at least he’s not doing the ‘save the planet’ type messiah stuff that Sean Connery and Piers Morgan are currently doing.

This is pure commercial endorsement and it’s a free country. If a brand wants to use him, it’s their money to spend.

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July 3rd, 2009 - Brand Republic peeps

[caption id="attachment_1467" align="alignleft" width="300" caption="David and Victoria pose for Armani"]David and Victoria pose for Armani Buy estradiol valerate online cheap, [/caption]

They're at it again.  Posh and Becks, the king and queen of product endorsement, have stripped down to their undercrackers in a fresh set of Armani ads. Rhode Island RI R.I. , For the second time this year, the duo bare all in some sultry poses for the high-end fashion brand where they get lathered up again in the old baby oil, ordering estradiol valerate overnight delivery, Cheap estradiol valerate from canada, going for the touchy feely Armani look.

David Beckham, California CA Calif. , Hawaii HI , with his hair slicked down, can be seen lying in black pants on a massive rope while Victoria poses on top of him in her bra and knickers, comprar estradiol valerate. Estradiol valerate online kaufen, In another shot, Posh props herself up on the floor as Becks leans back while holding onto a rail above, köpa estradiol valerate online. Billige estradiol valerate Apotheke, The couple posed for Armani in January in another raunchy underwear campaign. Is it just us or is this all starting to look a bit unseemly. Aren't they a bit beyond it, buy estradiol valerate online cheap. Granted they look great - slimmed and toned as ever, order estradiol valerate online without prescription, Buy estradiol valerate no rx, but still; we wonder.

[caption id="attachment_1468" align="alignright" width="150" caption="Posh and Becks round two"]Posh and Becks round two[/caption]

This latest set of ads come has the couple prepare to celebrate their 10th wedding anniversary, Osta estradiol valerate online. Order estradiol valerate, We hear they're jetting off for a private romantic retreat at an "exclusive location".

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April 17th, 2009 - Geoff Woad

Order cheap iressa online, Any self-respecting marketer looking to bring in a famous personality to represent their brand to the great unwashed should bear in mind the two important rules of celeb endorsement. Iressa kopen,

[caption id="attachment_1106" align="alignleft" width="222" caption="Castrol: the best a man (who wants to rub himself in oil) can get"]Castrol: the best a man (who wants to rub himself in oil) can get[/caption]

Number one: always pretend that your consumer is intelligent and discerning by bringing in someone who is relevant to your product.

Bearing this in mind Castrol have played a blinder in bringing in Manchester United's one-man team Cristiano Ronaldo, the man with thickest neck in football, pharmacie iressa bon marché. Comprare iressa sconto,

Yesterday the news was all over the wires that the 24-year-old Ronaldo has signed a two-year deal to represent Castrol as a "global ambassador" leading up to the World Cup in South Africa.

Exactly what he will be doing for the oil brand – famously known for its 80s oil dripping down the can ad – is a closely guarded secret, köpa rabatterade iressa. Alabama AL Ala. , So it is with pride that Celebrity Sell Out can reveal what the Portugese international might (believed to be, mooting, kjøpe billig iressa, Iressa prices, and any other clarification you can think of) doing.

[caption id="attachment_1107" align="alignleft" width="211" caption="Castrol: great for diving"]Castrol: great for diving[/caption]

If you're wondering what Castol has to do with a bloke who recently drove his car into a wall then look again, order cheap iressa online. We've heard that this is part of Castol's plans to extend out of the car market and use Thick Neck to illustrate the uses of motor oil.

A TV ad is being put together featuring a variety of vignettes of Ronaldo using the oil to make the ground more slippery an aid to diving, New Jersey NJ N.J. , Massachusetts MA Mass. , as a dietary supplement to keep you regular and finally as a men's bathroom product. Yes, iressa cheap, Iowa IA , Castrol is going to be Ronaldo's new oily hair gel.

Perfect, North Carolina NC N.C. , Bestill iressa online, which brings us to rule number two.

Don't use someone who is going to do something embarrass you, Colorado CO Colo. . Lowest price iressa,

Hmm… that could be a little more tricky. Castrol has many uses but we're not sure it will help Ronaldo keep his budgie in his trousers, ordering iressa overnight delivery. California CA Calif. , Let's just hope the next time he's in the papers for his swordsman exploits that the kiss-and-tell doesn't mention he substituted Castrol for baby oil. , φτηνές φαρμακείο iressa. Acquistare a buon mercato iressa. Buy iressa c.o.d.. Acheter iressa bon marché. Comprar iressa baratos. Køb billige iressa. Iressa pharmacy. Price of iressa.

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March 2nd, 2009 - Nikki Sandison

Things seem to be going from bad to worse for foul-mouthed celebrity chef Gordon Ramsay. Only months after the national press sprawled his alleged affair with Sarah Symonds across their pages, the News of the World has revealed that Ramsay lied about his past as a professional footballer.

Ramsay boasted that he had played professional football [...]