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Celebrity Sell Out

The low-down on celebrity marketing news from Brand Republic

July 24th, 2009 - Brand Republic peeps

We can imagine the expression on Amanda Holden’s face when she was told she’d scored herself a column in News of the World’s Fabulous magazine. It would be the exact same expression she’s had since 2007 when she made it her goal in life to be the UK’s answer to Joan Rivers and started paralysing [...]

July 15th, 2009 - Geoff Woad

Well you can have all the money and fame in the world, but there comes a point when you have to say no. And in case of David Beckham that point appears to be being asked to appear next to an ‘undressed’ Angelina Jolie for hard cash.
Beckham was asked to be in the ads by [...]

April 22nd, 2009 - Geoff Woad

The good thing about a cold winter is that it kills off all the irritating mites, flies and wasps that come along in the summer.
Taking this as an analogy for the recession one hopes it, and its subsequent hauling in of purse strings, will also kill off all the celebrity chefs out there and if [...]

April 7th, 2009 - Geoff Woad

There are times when superlatives like excellent, first-rate, and magnificent simply do not suffice, when the limitations of the English language are laid bare and naked for all to see. Yes you’ve guessed it we’re about to cover the sellout prowess of Coleen Rooney, the cut price version of Victoria Beckham and the sellout discipline’s [...]