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Celebrity Sell Out

The low-down on celebrity marketing news from Brand Republic

October 23rd, 2009 - Jacquie Bowser

Here’s one of the stranger tie-ups we’ve seen in recent weeks. Diversity, the dance group that won ITV1’s ‘Britain’s Got Talent’ this year, has created a couple of dance routines for the Holiday Inn relaunch.
The routines (we’ve been told) have been created to “bring to life” the new features of the revamped hotels.
Not too sure [...]

June 15th, 2009 - Geoff Woad

Right now at this very moment I am looking at a picture of a naked man wearing what looks like a piece of granny’s velvet curtain, plus tassles, covering his janglers. It is a tough job, and for the record, I would rather someone else had to do it.
Yes I have a picture of Piers [...]

May 27th, 2009 - Brand Republic peeps

As ‘Britain’s Got Talent’ serves up a ratings stomper for ITV cast your minds back to last year when classical quartet Escala were wowing Simon Cowell and Piers Morgan with their music and errr legs in the 2008 final’.
Lyon, aged 25, and Izzy Johnston, 25, Chantal Leverton, a viola player aged 26 and cellist Tasya [...]

January 21st, 2009 - Nikki Sandison

Kelly Brook has scored £200k for her brief stint as a judge on ‘Britain’s Got Talent’ even though she was axed after just six days in the job. Don’t stress I did the maths for you - that’s £33.3k a day.