
So cricket’s Kevin Pietersen – the one with the stripe through his hair and who is married to Liberty X singer Jessica Taylor – is the new face of Brylcreem. Now that’s a bog standard sell out, right?
Well he’s certainly following in the right footsteps. In taking up the challenge of flogging Brylcreem he is [...]
You know sometimes Celebrity Sell Out is simply stumped by some of the endorsements out there, when all you can say is “@**@!”. Well what the @**@! the lastest partnership between big hitting US tennis star Serena Williams and Tampax is one of those occasions.
Gawker has the story about how hot headed Serena Williams (who [...]

From one dead celebrity to the next. If it’s not Bob Marley or James Dean being exploited, it’s Hitler’s new fan Michael Jackson.
The king of pop is set to become the world’s top earning celebrity brand in 2010.
Michael Jackson products, from his music and videos to toys and trinkets, could rake in an estimated £100 [...]

Further on from CSO’s earlier post about Bob Marley (see ‘One good thing about being alive is you can stop your family turning you into a beer brand’) it looks as if the grim reaper is still not enough to prevent you becoming an advertising opportunity.
James Dean has been ‘brought back to life’ to appear [...]

Well this is one is different. Former Essex and England cricketer Darren Gough has generously accepted a new Hyosung GV125c Cruiser on behalf of the Get On motorcycling campaign.
For those who aren’t familiar with cricket Gough is perhaps best known for appearing on Strictly Come Dancing (he actually won it which is more than what [...]

Love Beyonce? Of course you do. Love her so much you want to smell like her? She’s just signed a deal with Coty to create an alluring fragrance that is “reflective of my inner power”. Hooray!
Beyonce was already just about the best woman to ever live, but now she has gone up even further in [...]

It is the customary right of any generation to go on about how their films, music, chocolate etc was better in their time. Now it’s the turn of Celebrity Sell Out, so sit up Pixie, Nell McAndrew and Peter Andre because Telly Savalas is coming to town. Well Birmingham, Aberdeen and Portsmouth that is.
And timely [...]

You know you’re onto a winner writing this blog when the first thing you do is check on Wikipedia what that person is actually doing these days. This time the celeb in question is Alan Titchmarsh, best known for gardening and hanging out with Charlie Dimmock and that other bloke (who was the other bloke [...]

What says: “I support one half of a warring celebrity couple that I have never met but have mysteriously strong opinions on nonetheless” better than buying a fragrance that one half of the aforementioned couple has put his name to?
Well, probably a “Team Andre” T-shirt. But let’s assume you’ve been to the T-shirt shop, done [...]

What would make you buy a potato?
Not just any potato, but a branded potato. Specifically, the Rooster — a red-skinned, yellow-fleshed, award-winning potato that does every single thing you could possibly want a potato to do except wash the saucepan you’ve cooked it in.
Would you be persuaded, perhaps, by the endorsement of someone famous for [...]