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Celebrity Sell Out

The low-down on celebrity marketing news from Brand Republic

February 19th, 2009 - James Quilter
[caption id="attachment_596" align="alignleft" width="224" caption="The Oscars - sell out heaven"]The Oscars - sell out heaven[/caption] The Oscars are always a prime slot for selling out as A-list celebrities take turns in the spotlight spinning around in borrowed designer clobber and yammering on about it all before heading inside for the annual backslapping jamboree (Kristin Scott Thomas being our favourite notable exception at Sellout towers). So pity then sellout fodder such as Matt Dawson and Nell McAndrew who would have as much chance of getting in as you or I (maybe less). Still rather than claim to be the victim of prejudice by their triple z-list categorisation there is an opportunity for them and other nonentity celebrities to get on the red carpet wagon and enjoy the Oscar experience… and they don’t even have to fly transatlantic to Los Angeles to do it. Hair extension specialist Inanch – apparently its both a salon and an actual living person – is launching its own Oscars night this weekend and has managed to acquire its own, ahem., celebrites for the red carpet extravaganza. Heading the list is Liberty X singer Michelle Heaton "following her debut in the Celebrity Big Brother House". [caption id="attachment_598" align="alignleft" width="232" caption="Michelle Heaton - Big Brother fame"]Michelle Heaton - Big Brother fame[/caption] Others include the obligatory page 3 girl and someone who’s been on TV called Naomi Millbank-Smith. No we don’t know who she is either so we looked on that font of journalistic research called Wikipedia and found nada. Can someone be a celebrity without Wikipedia entry? It doesn't seem right. Anyhow Google did turn up some information, predominantly interesting sites we didn’t enter promising "upskirt pics". There was also a comment from someone who said: "I don’t know who this chick is but she has a gorgeous ass." Maybe he could write her Wikipedia entry? There is no sign of Matt Dawson, McAndrew, Tiffany, Melinda Messenger, yet… but if Inanch needs someone to serve the drinks we’re sure they’re available at a competitive rate. As a final point there is also an invite extended to other VIP’s (Very Important Press) meaning us. To help us hacks ”feel like the A-listers”  we’ll be offered champagne, canapes and beauty treatments. Hair extensions are not just for celebrities Inanch says. As we're well known as a bunch of freebie chasing liggers I'll probably sell out myself and get some extra strands up front to cover the “high hairline”. Bobby Charlton sell out here we come!

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